Inside the Asylum Fibers launch

A few weeks ago, my friend Stephanie invited me to a super-secret party, only revealing a couple of weeks before that this party was for the launch of her new hand-dyed yarn business! Last Friday, I joined a group of knitters to count down to the opening of the online shop for Asylum Fibers.

Backing up a bit, Stephanie (who has a fascinating background as an opera singer) organizes one of the New York City knitting groups I’ve been going to for the past couple of years, and has been teaching the group workshops on brioche and two-at-a-time socks. Last year, she started holding dye parties in her apartment, which I wrote about here. Once she had the equipment and ingredients on hand, she dove into dyeing headfirst.

What’s the meaning behind the name Asylum Fibers? Stephanie explains on her website:

One of my favorite quotes came from Marilyn Monroe – “Imperfection is beauty, madness is genius and it’s better to be absolutely ridiculous than absolutely boring.” While I believe this applies to people, I also think these statements suit hand dyed yarn magnificently. As your dyer, I fully intend to maintain my status as some combination of mad and ridiculous, and my aim is to give you asylum, using the most beautifully imperfect yarn.

There’s even a vinyl decal of the Marilyn quote on Stephanie’s wall that I wish I’d taken a picture of.

It was kind of cool to get a behind the scenes look at one of the shop updates that dyers regularly post about on Indie Untangled. And it came with some definite perks. Before the countdown to the opening of Asylum Fibers began, I and my fellow guests got to do a little pre-shopping. I focused on Stephanie’s non-repeatable Chaos colors, picking up this beauty on a light fingering weight.

After stuffing our stashes, and our faces with delicious pulled pork and cornbread, Stephanie gave each of us a massive faux plastic syringe filled with (an also pretty massive) Jello shot to celebrate as she opened her virtual doors.

The orders started coming in, including from some of my knitting friends and newsletter subscribers, and Stephanie even sold out of a lot of her Choas colors. I had my eye on a few of her repeatable colors, especially on her Funny Farm MCN base. But I do know where she lives…

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