Why Email Lists Still Matter for Yarn Businesses
Imagine you came up with an amazing idea for a new yarn colorway, collection, or pattern. Then you spend weeks bringing that idea to life, spending hours on designing, photography, and packaging. Finally, you launch your idea on social media… and only 3% of your followers see it.
Can you relate to this scenario?
Unfortunately, many fiber artists and indie dyers can relate because social media is unpredictable. This is why it’s crucial to have an email list for your yarn business….
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