If you’re not already familiar with Scratch Supply Co., once you learn about this welcoming LYS you’ll want to move to Lebanon, New Hampshire. Aside from showcasing indie, women, POC/BIPOC, queer and otherwise underrepresented dyers and makers, owners Jessica and Karen also recently launched an engaging podcast called Make Good (it’s an audio podcast, meaning you can concentrate solely on your stitches).
At Indie Untangled in Saugerties, you’ll be invited to submit questions to Jessica and Karen for the “Dear Scratch” segment of the Make Good podcast. You can ask them all of your fiber world questions, whether they be technical issues, fiber friend etiquette, or anything else you’ve been wondering about.
How did you decide to create the Make Good podcast?
Make Good was a direct result of COVID lockdowns. We spent a number of months with Scratch being closed to the public, and having to run every part of our business online. While we were fortunate that we were easily able to adapt, we really missed feeling like we were connected to the fiber community!
Over the years we’ve had lots of people tell us that they thought we should start our own podcast, and always kind of dismissed it as something we didn’t really have the time and energy for. But suddenly we were using our time really differently, and we decided to give it a shot. The community has been so supportive and amazing!
Why did you decide on an audio podcast versus video?
That’s easy — we’re both totally awkward on camera! But really, when we think of podcasts, we think of audio format. Video podcasts feel like something entirely different. Audio podcasts are just more suited to popping in your earbuds and listening while you go about your day, rather than having to find the time to dedicate to watching video.
Do either of you have previous podcasting experience?
We’ve both been interviewed on podcasts (in totally unrelated fields) before, but neither of us have ever created and hosted our own show. There’s been A LOT of learning by doing. And we absolutely couldn’t make this happen without having Travis to polish and edit every episode. The exceptionally low occurrence of hearing one of us sniffle or take a weird deep breath during an episode isn’t because we are trained orators, or robots. It’s because Travis painstakingly edits those things out so it’s a nice listening experience. He’s the real hero on this team.
How do you prepare for each episode?
We try topics that we’re excited to talk about, or things that we think knitters will find interesting or helpful in some way. We draw on the interests of the knitters that come to Scratch, and we always welcome emails and messages with questions or suggestions for episodes. Once we pick a topic we do some research (if we need to), write an outline, and hope that we’ve had enough sleep and coffee before we hit record! We like to think that our conversations are like the experience you’d have if you were at Scratch talking about these things with us.
Do you get any common Dear Scratch questions? What was the most interesting question you’ve received?
The questions we receive are really all across the board. We get technical questions, etiquette questions, non-knitting partners looking for gift suggestions… it’s amazing! Sometimes we get questions that inspire entire episodes. Rather than the most interesting, I think that the most surprising Dear Scratch experience was when we got our first email from another LYS owner.
Name two people in the crafting world you would drop everything to interview.
Xandy Peters because their designs are amazing! It would be fascinating to talk about their process and where their inspiration comes from.
Kate Atherley because she must be a bottomless resource of information and experience. Between her experience teaching, and the thousands of patterns that she’s edited (and written!), she must have a story about everything!
What non-crafting podcasts do you enjoy listening to?